I don’t know why I didn’t buy this bag earlier! I am never going back to my old diaper bag. It’s the perfect size to carry the necessities and my own wallet, phone, keys, it is organized so well, and it’s cute! It is very comfortable to wear. Mamas need this bag.

Beautiful color and lots of storage!

I love my dayshift bag!! It is exactly what I was looking for. It fits so many things, it's perfect for day to day outings, has such nice quality materials and the lavender color is so lovely! I'm a short person (5' 0") so I usually struggle with adjusting the straps of my bags to a decent looking height but that is not the case with this one (and I love that it's comfortable and it doesn't hurt my neck or shoulders even after carrying it a long time). The dividing zippers makes looking for things much easier and it actually gave me the chance to feel a bit like my old self again: I can carry my things in a cute bag and not just stuff them wherever in my big, traditional diaper bag. 100% recommend!

This bag is the absolute best! I’ve tried other bags similar to this one, but nothing compares! I love the pocket for me and pocket for my kids. It’s easy to adjust and so comfy to wear! If I could buy every color, I would! I recommend to any and everyone looking for a smaller diaper bag!

Absolutely in love! The color is everything and the design is perfect. You can fit so much. About to have my second daughter and this will be my main bag going anywhere. I have a car bag with all the extras and my new day shift bag will be my going out bag. Perfection!

Love my bag. I have all sorts of bags and backpacks as a NYC on and this is is the perfect size for me as a mom of two and mostly breastfeeding one. I love how clearly organized it is. and the fun colors.

Second time mom and Iove this bag!! Fits all the newborn essentials for me as a mostly breastfeeding mama on the go. Super easy to direct my husband where everything is. I hope a coordinating pacifier pouch is in the works.